The company, which topped China’s air conditioning sector in market share last year, doubled production capacity to 6,000 portable units per day by launching a new production line on July 7, completing all 20,000 units in just three and a half days, according to the South China Morning Post.
It gave priority to the French order by allocating additional manpower and production capacity, even as its factories operated at full capacity to meet domestic demand.
A heatwave sweeping across Europe has fueled a sharp rise in demand for Chinese home appliances. Midea Group said sales of a portable split air conditioner designed for Europe have topped 200,000 units this year, doubling from a year earlier, and the model has sold out in Germany, France, the Netherlands and the UK, according to Caixin Global.
 |
|
Visitors tour the Midea booth at the Korea Electronics Show (KES) 2025 at COEX in Seoul, South Korea, on October 21-24, 2025. Photo by NurPhoto via AFP |
European countries reported more than 10,000 excess deaths during the record-breaking heatwave that engulfed the west of the continent in late June, official data showed, as reported by Reuters.
The vast majority, more than 9,000, were among people aged 65 and above, according to data published by EuroMOMO, a network backed by the European Centre for Disease Prevention and Control and the World Health Organization.
E-commerce giant Alibaba has reported triple-digit growth in sales of air conditioners and fans on its overseas platforms.
On AliExpress, Alibaba’s international retail platform, warehouse inventory of a 2.35-kilowatt Midea air conditioner launched in Germany in June had completely sold out by Thursday, according to Alibaba data.
The trend was equally pronounced in southern Europe. Fan sales in Spain jumped 94% between June 17 and 23 compared with the same period in May, while Italy recorded a 100% month-on-month increase in sales of cooling appliances and sun-protection apparel in June.
The rush by European consumers was also reflected on Alibaba.com, the company’s business-to-business platform, indicating urgent procurement by local merchants.
In June, air conditioner orders in Spain nearly doubled from a year earlier, while wholesale fan orders surged 378% in Sweden and 114% in Belgium, according to Alibaba data.
Sourcee.vnexpress.net
